With resale becoming table stakes in e-commerce, brands are seeking innovative solutions to stand out from the crowd and build long-lasting customer relationships. Treet aims to revolutionize the secondhand shopping experience for brands and their customers, but a key hesitation for many customers is the “final sale” nature of shopping secondhand. To solve this, we’re excited to unveil our partnership with Seel: all customers shopping Treet-powered resale sites now have the option to purchase Return Assurance at checkout, leading to higher conversions, more customers saying “yes” to resale, and greater shopper confidence.
How it works:
Return Assurance enables shoppers to add the option of returns at checkout for just a few extra bucks and offers a simple return process for shoppers. Brands can provide customers with a great experience on their resale sites, while shoppers enjoy peace of mind when shopping secondhand. Let’s dive further into what makes this partnership a no-brainer for brands:
1. Increase Conversion: Until now, branded resale and refunds have not been offered together, making secondhand shopping online somewhat risky for customers. By offering Return Assurance, Treet-powered marketplaces are taking the risk out of resale and offering shoppers peace of mind, making them more likely to convert. Higher conversion yields stronger sales.
2. Foster Customer Loyalty: In the world of secondhand shopping, customer satisfaction is paramount. With Return Assurance, Treet-powered brands can offer an added layer of trust and confidence to their secondhand shoppers. By ensuring a worry-free returns process, customers can shop with confidence, knowing they have a safety net in case their purchase doesn’t fit. This enhanced customer experience fosters loyalty and drives repeat purchases, positioning secondhand retailers on Treet as the go-to destination for sustainable fashion finds.
3. Reach New Customers: According to ThredUp’s 2023 Resale Report, 2 in 5 items in Gen Zer’s closets have been thrifted, and a whopping 64% of Gen Z search for an item secondhand before buying it new. A growing number of the younger generation exclusively shops resale, which means that offering branded resale is a great way to reach new customers that likely weren’t shopping for your brand already. Offering refunds on top of resale is another lever to reach those who may have never converted because they’re not familiar with how your items look or feel in person. Giving customers a guarantee that they can return their purchase for any reason is a strong incentive to get them to try your brand.
Return Assurance is a game-changer for brands looking to enhance the customer experience, attract new customers, and boost profitability. Best of all, it is exclusively available to Treet-powered brands seeking to attract more secondhand customers and sales.
If you are already a Treet brand, your customers are already enjoying Return Assurance via Seel! If you’re a brand looking to explore resale set up a time to chat with us here!
